
Grass Valley Group Makes It Official
New Firm Ready to Lead Broadcasters and Video Professionals Into
Digital Future
NEVADA CITY, Calif., September 27, 1999
Moving quickly to make
official the agreement it unveiled last month, Grass Valley Group Inc.
today announced that it had formally acquired the video content
production business of Tektronix Inc. (NYSE: TEK). Along with the
completion of its acquisition, the Grass Valley Group also announced
the opening of new international offices in Cologne, Germany; London,
England; Paris, France; and in Hong Kong. The company will remain
headquartered in Nevada City, Calif., with engineering staffs in
Beaverton, Ore. and Bangalore, India. Grass Valley Group operations are
expected to open in October in Sydney, Australia and Tokyo, Japan.
The privately held company now owns a variety of Emmy® award-winning broadcast equipment, brands,
and products, including the Profile® digital video server line and the Grass
Valley router, switcher, and
modular product lines as well as an extensive video content
intellectual property portfolio. This collection, which builds on more
than 40 years of television broadcasting experience, provides the Grass
Valley Group with instant credibility among broadcast and video
professionals worldwide and makes it a leading player in a market
expected to require more than $10 billion of new equipment over the
next decade.
"I am delighted to lead the Grass Valley Group into a new era of
growth and success, for both the company and its customers," said Terry
Gooding, chairman of the board and CEO of the Grass Valley Group.
"After more than three decades of leading international technology
businesses through product development and into growth markets, I have
learned how to recognize and grow a winner. And the Grass Valley Group
is a winner."
"The industry's newest and most exciting company the Grass Valley
Group already is setting new standards in meeting the requirements
of broadcasters and video professionals. Our employees are energized
eager to keep the Grass Valley Group brand at the top of the market in
terms of innovation and customer leadership," said Tim Thorsteinson,
president and chief operating officer of the Grass Valley Group.
"As a new, independent company, the Grass Valley Group is a
natural-born leader. Our award-winning servers, routers, switchers,
and modular products are positioned to continue to lead in market
opportunities created by digital and high definition technologies,"
continued Thorsteinson.
At this year's International Broadcasting Convention, the Grass
Valley Group leveraged a $60 million-plus research and development
investment to launch next-generation products across all its major
lines 30 new offerings spanning servers, switchers, routers, and
modular products.
Grass Valley Group Future
As the transition to digital production and transmission
takes hold, many broadcast organizations are transforming themselves
into media companies. These companies will be capable of delivering
content to multiple digital pipelines in applications for new
markets ranging from e-cinema to the Internet. "Our new products will
support customers as they develop and brand high-value content,
regardless of its ultimate destination, and as they make the Internet
and similar data services a vital part of their businesses," said
Thorsteinson.
Whether it's distributing video over the air, through digital
broadcast facilities and across standard data networks, or providing
the industry's best video storage and production products, the Grass
Valley Group has the digital solution. Approximately $1 billion of
Grass Valley Group equipment is installed worldwide, with nearly 80
percent of television signals worldwide passing through it. Today the
company continues that leadership with next-generation solutions across
all its major product lines to enable video professionals to realize
the full potential of going digital.
Grass Valley Group Inc. is privately held digital broadcast and
video equipment company at the forefront of the transition to digital
transmission and video content production. Its product lines include
the Emmy award-winning Profile digital video server family and the
Grass Valley router, switcher and modular product lines.
For the latest Grass Valley Group product information, see
www.grassvalleygroup.com.
# #
Grass Valley Group and Profile are registered trademarks and Grass
Valley is a trademark of Grass Valley Group Inc. All other trade names
referenced are the service marks, trademarks or registered trademarks
of their respective companies.
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